Phil-Board in Japan?

I'm playing the award-winning Mario Galaxy on the Wii (hold on a minute, wiiiiiiiiiiiiii; couldn't resist). For some strange reason, my name turned up.


I consulted with Google and there are four signs throughout: Phil Board, Gil Board, Jill Board, and Bill Board - of which, at last the last one makes some sense.

Must be all those mushrooms Mario keeps taking.